All the questions we are asked about strategic marketing, public relations and social media are answered on our blog. If you have a burning question and you don’t find the answer on our site, be sure to let us know.
We’re often asked whether Instagram is a good platform for law firms. While it is up to each firm, practice and attorney to evaluate Instagram’s fit in their marketing mix, several in-house legal professionals recently discussed how their law firms are finding success on Instagram.
March 2020
As we mark Black History Month, we pause to recognize Wells, who helped to launch the anti-lynching movement of the 1890s and drew attention to the use of lynching as a means of terrorizing and controlling freed black men and women after the abolition of slavery.
February 2020
Furia Rubel is committed to environmental sustainability and we’ve recommitted to a green office in 2020. Here in our renovated barn, the team has always recycled, kept a close eye on the thermostat, and turned off the lights and computers at the end of the day, but we’ve added a few extra ways to stay green.
February 2020
Your company has rebranded with a beautiful new logo and website. All of the new branded colors look great online, but when you begin rolling out the brand with new stationery and business cards, you notice the colors on the printed pieces do not match the vibrant colors you selected onscreen. All too often this scenario plays out with clients whose designers have not thought about the end product across all media, including print.
January 2020
Top on our list of priorities for 2020 is a more focused approach to capitalizing on podcasts. Why? Because podcasts are popular: more popular in fact, than video, television, and blogging.
January 2020
Promoting your speaking engagements is an easy way to keep your audience updated on where you are speaking, your thought leadership topics and, if it’s a public event, allow registration to the event.
December 2019
The popularity of videos has increased significantly over the years with the desire of the consumer to get quick, visual and engaging content. Video is the secret to getting your content marketing noticed and amplifies the knowledge that you want to share with potential clients and recruits.
December 2019
Podcasts have become more popular than watching videos, reading electronic newsletters, and viewing television. For many professionals, they are used as a successful marketing and business development tool.
November 2019
When it comes to crisis communications, nonprofits must be just as prepared as any for-profit company. A nonprofit and its success rely entirely on the trust its target audience has in its mission and work.
October 2019
When you think of legal media correspondents, who do you think of? Names that quickly come to mind for me are NBC’s Savannah Guthrie and Dan Abrams, NPR’s Nina Totenberg, MSNBC’s Ari Melber, and Ann Coulter. Then there are lots of famous criminal defense and civil rights lawyers who have made their mark on the media like Gloria Allred, Johnnie Cochran, Mark Geragos, and Leslie Abramson. While this is by no means an exhaustive list, it demonstrates that there are names of lawyers who come to mind quickly and are memorable because of their exploits in the media.
October 2019