The State of Generative AI in Law Firm Marketing
In this episode of On Record PR, sponsored by Lawline, Gina Rubel explores how legal professionals can reap the benefits of generative AI technology and avoid its pitfalls.
November 2024
Our award-winning podcast, On Record PR, features conversations with industry leaders in law, business, and the media. We discuss a variety of topics that impact our audience professionally and personally.
Our audience includes Am Law and mid-market law firms, and corporate in-house counsel interested in legal marketing, the business of law, legaltech, and legal innovation. It also includes communications professionals and business leaders interested in optimizing their go-to-market strategies, growing their teams and organizations, and exploring frameworks for personal and organizational success.
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In this episode of On Record PR, sponsored by Lawline, Gina Rubel explores how legal professionals can reap the benefits of generative AI technology and avoid its pitfalls.
November 2024
In this episode of On Record PR, Gina Rubel goes on record with Phil Goldberg, Office Managing Partner at Shook, Hardy & Bacon, to discuss the importance of crafting compelling messaging around litigation.
October 2024
In this episode of On Record PR, Gina Rubel goes on record with Kathleen Fisher Enyeart, Counsel at Lathrop GPM, to discuss the challenges of complying with health care regulations in a complex and rapidly changing industry.
October 2024
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Alexander Lima, Vice President and Associate General Counsel of Wesco International, to discuss the importance of understanding clients’ business needs and building trust.
September 2024
In this episode of On Record PR, Gina Rubel goes on record with Mike Abbott, Head of The Thomson Reuters Institute, to discuss how data and market insights are key to crafting effective law firm strategy in an ever-changing landscape.
August 2024
In this episode of On Record PR, Gina Rubel goes on record with succession consultant David Wood to discuss implementing programs that secure the prosperity of law firms for future leadership.
August 2024
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Leander Dolphin, Managing Partner of Shipman & Goodwin, to discuss the evolution of the relationship between in-house counsel and law firms, and the importance of utilizing a business mindset to adopt a client-first approach.
July 2024
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Marie-Cristine Kaptan, Senior Associate at Bär & Karrer AG, to discuss her Ironman journey and maintaining balance in her personal and professional life.
July 2024
In this episode of On Record PR, Gina Rubel goes on record with William M. Washington III, Global CFO of Baker McKenzie, to discuss navigating the complex finances of an international law firm.
June 2024
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Daniel Clarke, Senior Business Development and Clients & Markets Manager at Kennedys CMK, to discuss navigating the nuances of client service and business development in the global legal market.
June 2024