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In The News

Furia Rubel is recognized regionally and nationally for our award-winning, integrated marketing and public relations expertise.

Our team has published widely on crisis communications, media relations, media training and publicity, professional development, productivity, small business public relations strategy and tactics, social media, and law firm public relations and marketing.

Guardians of the Rule of Law [Published in Corporate Counsel Business Journal]

Guardians of the Rule of Law [Published in Corporate Counsel Business Journal]

The rule of law is not an abstract legal ideal. It is the framework that supports fairness, due process, equal treatment and institutional trust.

April 2026

Law Firm Messaging in a Politically Charged World: Why Values and Clarity Matter [Published in Strategies & Voices]

Law Firm Messaging in a Politically Charged World: Why Values and Clarity Matter [Published in Strategies & Voices]

In a politically charged environment, law firms are facing increased scrutiny not only for what they do, but how they communicate it.

April 2026

Executive visibility in the AI Age: Media training is now a governance issue [Published in BOLD]

Executive visibility in the AI Age: Media training is now a governance issue [Published in BOLD]

In the age of AI, public communication travels much farther and makes a deeper impact than ever before.

April 2026

From Hours to Outcomes: Why AI Is Now a Defining Competitive Divide for Global Law Firms [Published in Law Journal Newsletters]

From Hours to Outcomes: Why AI Is Now a Defining Competitive Divide for Global Law Firms [Published in Law Journal Newsletters]

AI adoption is rapidly reshaping the competitive landscape in the legal industry.

March 2026

Reputational Management: Why values-driven communication protects law firm reputation [Published in BOLD]

Reputational Management: Why values-driven communication protects law firm reputation [Published in BOLD]

In times of instability, a law firm’s values are essential in guiding internal and external communication.

February 2026

Unanswered Questions and Broken Promises: The Renee Good Shooting and What It Says About Government Accountability [Published in The Legal Intelligencer]

Unanswered Questions and Broken Promises: The Renee Good Shooting and What It Says About Government Accountability [Published in The Legal Intelligencer]

The shooting of Renee Good by a U.S. Immigration and Customs Enforcement (ICE) agent during a federal raid in Minneapolis has raised major questions about the extent of government power and the vital importance of transparency and accountability in preserving democracy.

January 2026

Communication Essentials for Navigating Politically Charged Issues [Published in O’Dwyer’s PR]

Communication Essentials for Navigating Politically Charged Issues [Published in O’Dwyer’s PR]

In today’s politically volatile climate, PR professionals are navigating an unprecedented number of high-stakes communications challenges.

January 2026

Beyond the Billable Hour: How AI and Client Expectations Are Driving a Shift to Value-Based Pricing in Law Firms [Published in Law.com]

Beyond the Billable Hour: How AI and Client Expectations Are Driving a Shift to Value-Based Pricing in Law Firms [Published in Law.com]

The billable hour has long been a norm in law firms’ business models, but advances in technology and changing client expectations are prompting many legal professionals to push for a more predictable pricing structure.

January 2026

Reputation Management: Plan today for law firm lateral exits and client disputes [Published in BOLD]

Reputation Management: Plan today for law firm lateral exits and client disputes [Published in BOLD]

Lateral movement and client disputes remain commonplace in the legal industry, and they can pose significant threats to a law firm’s reputation.

December 2025

Perception Is Everything: Why Law Firm Market Positioning Matters More Than Ever [Published in Attorney at Work]

Perception Is Everything: Why Law Firm Market Positioning Matters More Than Ever [Published in Attorney at Work]

Lawyers want their clients to view them as trusted advisors and forward-thinking problem-solvers, but if they have not clearly articulated the value they bring, they will not be visible in a crowded marketplace.

November 2025

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