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Human nature is such that planning ahead, and in particular, planning for an unpleasant event, does not end up on the top of most people’s to-do lists. However, crisis planning can preserve reputation and revenue. Here’s what to consider.
July 2023
![‘Most Incidents Can Be Controlled’: Legal Chiefs Say Keeping a Level Head Can Avert Crises [Corporate Counsel Quoting Gina Rubel]](https://www.furiarubel.com/wp-content/uploads/2022/11/FRC-media-mention-11_01_2022-1.png)
Lawyers can avoid crises by planning effectively and determining the best person to respond to the situation, according to Furia Rubel Founder and CEO Gina Rubel. The topic of crisis […]
November 2022
![Stories with Traction: Is Your Company Ready for a Crisis? [Gina Rubel Featured in Podcast Interview]](https://www.furiarubel.com/wp-content/uploads/2022/07/FRC_MM_Gina-Stories-with-Traction_1080x1080-1.png)
Gina Rubel, founder and CEO of Furia Rubel, was a featured guest on “Stories with Traction,” a podcast hosted by Matt Zaun. The podcast examines the importance of crisis communications for companies and how to implement communications strategies that protect the brand of an organization.
July 2022
Furia Rubel Founder and CEO Gina Rubel provides an overview of 20 business lessons she has learned since the agency’s founding 20 years ago.
January 2022
There have been many silver linings in 2020 despite COVID-19. Gina Rubel reached out to her network to find out what they have been able to appreciate, both personally and professionally. Here is what they had to say.
November 2020
Originally published by Attorney at Work, Silver Linings in Legal Marketing: Beyond Coronavirus shares how the COVID-19 pandemic has changed the way we live our lives. Gina Rubel reflects upon her silver linings and provides the silver linings of various professionals within her legal marketing network.
September 2020
As of April 2020, coronavirus was the leading cause of death in the United States this year. At the same time, many of us rightly fear the damage being done to the economy and the financial health of individual businesses and families as the stay-at-home orders continue. What will happen if business and life resume too quickly?
April 2020
One client was launching a new website. Another had made a major lateral hire that they were poised to announce. A third was about to print a publication in which they had invested months of effort. What were they supposed to do, they asked us, in the midst of the first global disease pandemic in our lifetimes?
March 2020
This guiding principle is more important than ever in the midst of a public health crisis. While the world is entranced by the unfolding COVID-19 pandemic and all of its ramifications, people are searching for, and sharing, a huge amount of information.
March 2020
Since March, our crisis communications team has been inundated with messages relating to coronavirus (COVID-19). As a resource to our readers, we have developed several draft messages for your business to use when dealing with coronavirus issues.
March 2020
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