Glossary of PR and Marketing Terms Having a glossary in PR and marketing terms at your fingertips is an important tool for marketers and media relations professionals. It’s also important […]

February 2022

Well-defined content marketing strategy and strategically-executed email marketing campaigns are tantamount to reaching your law firm’s target audience. How do you gauge success? Do you continue to use the same old plan? Included are 10 Email Marketing Tips for Law Firms.

May 2018

Using an email signature not only helps convey your brand, but it’s like sending out your business card every time you email someone.

May 2018

It is accurate to assume that most attorneys use email to communicate, either personally or for law firm business. Yet certain aspects of email etiquette are often overlooked. As a legal marketing agency, Furia Rubel keeps on top of the ethical ramifications of written communications. Emails to clients are considered legal documents and can be binding contracts.

December 2017

The average person received 90 emails per day in 2016. As digital marketers, we want to ensure that our messaging stands out in the crowded email-marketing space. Unfortunately, email marketing messages that rely on only images and no words, are far more likely to miss their mark. Unless the email has a subject that has captured my attention, this email would immediately get deleted.

April 2017