Differentiate Your Law Firm… Even if You Already Think You Do

Differentiate Your Law Firm… Even if You Already Think You Do

Law firms have debated the question of how to differentiate for decades. They invest in branding, website redesigns, and innovative thinking to show they differ from their competition. But, at the end of the day, are they still making the same differentiation mistakes?

March 2019

Legal Public Relations Client Sightings

Legal Public Relations Client Sightings

Our legal public relations, financial public relations are featured in our March Client Sightings. Clients recently highlighted in: Law.com, Lehigh Valley Business, Capital Press, The Legal Intelligencer, UtahPolicy.com, The Intelligencer, and more.

March 2019

Posting Content on Your Company’s Social Media

Posting Content on Your Company’s Social Media

Posting to social media has become standard business operating procedure for all industries. A crucial tactic in a company’s strategic marketing plan, social media engagement is beneficial for multiple reasons as it drives website traffic, retains clients, builds brand awareness, and increases exposure.

February 2019

8 Leadership Tips to Help You ‘Manage Up’

8 Leadership Tips to Help You ‘Manage Up’

In the age of work and message overload, executives and leaders can find themselves overextended and over-scheduled, drowning in a sea of meetings, emails, social media messages, texts, voicemails and snail mail, all which require attention.

February 2019

Target Practice – Preparing Law Firms for a Crisis at LMA19

Target Practice – Preparing Law Firms for a Crisis at LMA19

Law firm crisis expert, Gina Rubel, will present “Target Practice — Preparing Law Firms for a Crisis” during the 2019 Legal Marketing Association Conference #LMA19. She will team up with other industry leaders and in-house representatives to walk the audience through a typical crisis scenario.

February 2019