Stop Falling for the Free Website Analytics Pitches
A company trying to sell you a free web analysis typically knows little about your business and almost never asks about your company’s larger objectives and business strategies.
March 2019
We are a diverse team of professionals, with an array of expertise that allows us to provide a unique range and depth of services beyond our competitors.
At Furia Rubel, every day is different. One day, we may be developing marketing materials for a major launch event, researching the most up-to-date trends in marketing tips and tactics for an upcoming conference, compiling several press releases, and re-designing a client’s website for a more user-friendly experience.
Here’s what we’ve been up to lately…
A company trying to sell you a free web analysis typically knows little about your business and almost never asks about your company’s larger objectives and business strategies.
March 2019
As a professional observer to Willkie Farr & Gallagher’s crisis response, it is measured and lukewarm. It’s also odd that the statement was issued by a crisis communications professional as opposed to a spokesperson from the law firm.
March 2019
A senior lawyer’s arrest for alleged involvement in the college admissions scandal has law firms seeing the need for crisis planning.
March 2019
Law firms have debated the question of how to differentiate for decades. They invest in branding, website redesigns, and innovative thinking to show they differ from their competition. But, at the end of the day, are they still making the same differentiation mistakes?
March 2019
The use of social media marketing by small and mid-size businesses has skyrocketed during the last decade. According to data released by BIA/Kelsey, more than three-quarters (77.6 percent) of small and mid-size companies reported using social media to promote their businesses, a number that increases year after year.
March 2019
Our legal public relations, financial public relations are featured in our March Client Sightings. Clients recently highlighted in: Law.com, Lehigh Valley Business, Capital Press, The Legal Intelligencer, UtahPolicy.com, The Intelligencer, and more.
March 2019
“Clients don’t care who owns the book of business. They care about the service and value the lawyers within the firm are providing.” ~ Gina Rubel
February 2019
Posting to social media has become standard business operating procedure for all industries. A crucial tactic in a company’s strategic marketing plan, social media engagement is beneficial for multiple reasons as it drives website traffic, retains clients, builds brand awareness, and increases exposure.
February 2019
In the age of work and message overload, executives and leaders can find themselves overextended and over-scheduled, drowning in a sea of meetings, emails, social media messages, texts, voicemails and snail mail, all which require attention.
February 2019
Law firm crisis expert, Gina Rubel, will present “Target Practice — Preparing Law Firms for a Crisis” during the 2019 Legal Marketing Association Conference #LMA19. She will team up with other industry leaders and in-house representatives to walk the audience through a typical crisis scenario.
February 2019