2019 PR Prediction: An Increased Need for Corporate Crisis Plans

2019 PR Prediction: An Increased Need for Corporate Crisis Plans

While not every incident will become a corporate crisis, the PR industry is seeing an enormous spike in need for crisis management. When a company has invested in a crisis response plan, executives can sleep better at night knowing they are better prepared to handle an incident when it arises.

December 2018

Pivot.Today Features Gina Rubel’s Article on Repurposed Content

Pivot.Today Features Gina Rubel’s Article on Repurposed Content

When you publish an article or other forms of content, you can repurpose it in multiple ways. There are many digital platforms available to help you repurpose content such as articles into blogs, white papers, industry reports, presentations, surveys, and other types of content.

December 2018

Law Firm Crisis and Publicity Expert Gina Rubel Moderates LegalWeek Panel

Law Firm Crisis and Publicity Expert Gina Rubel Moderates LegalWeek Panel

Law firm crisis expert, Gina Rubel, will moderate “Crisis Management Pitch Off: Managing Client Perception During a Firm Crisis” during the 2019 LegalWeek conference. During the program, she will team up with in-house representatives to walk the audience through two crisis scenarios.

December 2018

Public Relations for Lawyers: Social Media Engagement

Public Relations for Lawyers: Social Media Engagement

Social media engagement should be a tactic in your law firm’s public relations and marketing plan. Social media engagement provides a cost-effective and timely way to communicate with clients and prospects. When managed properly any sized law firm can gain exposure and an advantage over competition with strategic use of social media.

December 2018

Shhhh: Here’s the Real Reason That Reporter Won’t Answer Your Phone Call

Shhhh: Here’s the Real Reason That Reporter Won’t Answer Your Phone Call

Like most public relations agencies, Furia Rubel subscribes to media database services, and we have tried a handful of them over the years. Most are laughably outdated, in an industry that changes rapidly, or inexplicably incorrect, a point that was driven home to me on two recent occasions.

December 2018

Pennsylvania Conference for Women Empowers and Educates

Pennsylvania Conference for Women Empowers and Educates

The Pennsylvania Conference for Women, branded as one of the largest women’s conferences in Pennsylvania, brings together more than 12,000 attendees for a day of empowerment, inspiration and education for active women professionals.

November 2018

10 Podcasting Tips for Law Firms

10 Podcasting Tips for Law Firms

Law firms are successfully implementing podcasts for business development. If your law firm is looking for an inexpensive and efficient tactic that appeals to smaller practices with niche target audiences, here are ten podcasting tips for incorporating a lawyer podcast into your business development plan.

November 2018