Are Trade Names the Way to Go for Some Midsize Firms? [Quoting Gina Rubel in Mid-Market Recap]
Short, punchy, trade names can have benefits for law firms beyond effective marketing.
June 2020
Furia Rubel is recognized regionally and nationally for our award-winning, integrated marketing and public relations expertise.
Our team has published widely on crisis communications, media relations, media training and publicity, professional development, productivity, small business public relations strategy and tactics, social media, and law firm public relations and marketing.
Short, punchy, trade names can have benefits for law firms beyond effective marketing.
June 2020
With COVID-19 as the backdrop, the Association of Corporate Counsel (ACC) hosted Gina Rubel, Brad Tellam, firm counsel and chief operating officer at Am Law 200 firm Stoel Rives, LLP, and Renee Branson, a certified resilience coach and the founder/principal of RB Consulting for a webinar addressing how to manage, communicate, and effectively be positive through these times.
June 2020
Gina Rubel participated as a guest speaker on the SMART Business Revolution podcast, hosted by John Corcoran. Corcoran is the co-founder of Rise25 a company that works to unite businesses to ideal referral partners, clients, strategic partners and industry influencers.
May 2020
We are honored that Adrian Dayton shared the thoughts of our CEO, Gina Rubel, in his Forbes article, Why You Shouldn’t Have A Virtual Conference.
May 2020
With state and regional moves to reopen economies, health and safety measures are at the top of law firm’s priorities, however there is no set guidebook for how to re-open physical offices.
May 2020
Gina spoke about the advantage that trade names provide for legal marketing: “For niche practices, there’s an absolute advantage.” She also noted that trade names can be beneficial for firms that have a limited practice or that serve a particular industry.
May 2020
Gina Rubel was quoted in a JD Supra article recapping a recent webinar that provided an in-depth analysis and suggestions for what law firms should be doing in the wake of COVID-19
April 2020
Gina Rubel shares how her experience as a litigator led her to focus her career on public relations and marketing while addressing communicating in times of coronavirus.
March 2020
Taylor Anderson’s article ‘The Importance of Finding Happiness and Stability in Unpredictable Times’ features Jennifer Simpson Carr.
March 2020
As coronavirus-19 moves closer to becoming a global pandemic, companies must prepare to handle internal and external communications in the event it affects them or their clients. If you have a plan, it is time to activate your crisis management team. If you don’t have a plan, it’s time to create one.
March 2020