Yearly Archives: 2020

Words matter.

Every successful communicator knows that, of course, but science is showing us that word choice matters even more than we may have thought.

June 2020

On Thursday, June 4th, crisis communications and public relations expert, Gina Rubel will present a CLE for PBI on the legal risks and considerations for resuming commercial business operations in the coronavirus world.

May 2020

I’ve heard a familiar response from journalists since March: “We’re inundated with coronavirus coverage. I’ll try to get to this next week.”

This is not unexpected. Coronavirus will be setting the media’s agenda for the foreseeable future, and newsrooms have been agile in reassigning roles and working remotely from home.

May 2020

As the sun rose over Philadelphia International Airport the morning of May 19, the orange-hued light illuminated an airport changed radically from the busy hub that area travelers would have recognized.

May 2020

Gina Rubel participated as a guest speaker on the SMART Business Revolution podcast, hosted by John Corcoran. Corcoran is the co-founder of Rise25 a company that works to unite businesses to ideal referral partners, clients, strategic partners and industry influencers.

May 2020

Furia Rubel is pleased to announce that executive vice president Sarah Larson has been named to the board of directors of a new nonprofit that aims to assist local residents impacted by COVID-19.

May 2020

We are honored that Adrian Dayton shared the thoughts of our CEO, Gina Rubel, in his Forbes article, Why You Shouldn’t Have A Virtual Conference.

May 2020

With state and regional moves to reopen economies, health and safety measures are at the top of law firm’s priorities, however there is no set guidebook for how to re-open physical offices.

May 2020

Many unforeseen crises ensued after COVID-19 silently swept through our states, placing a massive strain on people, businesses, and the economy. With the COVID-19 pandemic, we’re facing not just a monumental crisis but one that is fraught with many crises within it, which can lead to chaos.

May 2020

Gina spoke about the advantage that trade names provide for legal marketing: “For niche practices, there’s an absolute advantage.” She also noted that trade names can be beneficial for firms that have a limited practice or that serve a particular industry.

May 2020