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In The News

Furia Rubel is recognized regionally and nationally for our award-winning, integrated marketing and public relations expertise.

Our team has published widely on crisis communications, media relations, media training and publicity, professional development, productivity, small business public relations strategy and tactics, social media, and law firm public relations and marketing.

Why Transparency Is the New Currency For Law Firm Leaders [Published in Law.com]

Why Transparency Is the New Currency For Law Firm Leaders [Published in Law.com]

When a law firm experiences change, silence or ambiguous messaging can create a vacuum in which suspicion and mistrust can develop.

September 2025

Crisis Communications: The communications essentials for navigating a politically charged climate [Published in BOLD]

Crisis Communications: The communications essentials for navigating a politically charged climate [Published in BOLD]

In today’s politically volatile environment, law firm leaders and CMOs are facing difficult decisions on whether to respond to major legislative and judicial upheaval. Clarity, consistency, and integrity are key to crafting communication that connects with a firm’s stakeholders.

September 2025

CMO Series REPRESENTS – Gina Rubel on Leading with Integrity: Strategic Comms for Complex Times [Featured in Podcast Interview]

CMO Series REPRESENTS – Gina Rubel on Leading with Integrity: Strategic Comms for Complex Times [Featured in Podcast Interview]

Gina Rubel, CEO & General Counsel of Furia Rubel, spoke with Yasmin Zand, host of Passle’s CMO Series REPRESENTS podcast

August 2025

Mitigating sexual harassment risks at law firm and legal industry events [Published in BOLD]

Mitigating sexual harassment risks at law firm and legal industry events [Published in BOLD]

Law firm events and industry conferences can foster meaningful connections, collaboration, and professional growth. Creating a safer, inclusive space is key to ensuring their success.

July 2025

What law firms can learn from big brands on DEI — and why reputation is at stake [Published in Reuters]

What law firms can learn from big brands on DEI — and why reputation is at stake [Published in Reuters]

Despite recent political backlash against Diversity, Equity, and Inclusion (DEI) initiatives, companies that maintain their commitment to these kinds of programs are strengthening their reputations.

June 2025

Furia Rubel Team Members Recognized for Leadership in Legal Strategy and Consulting by Lawdragon Global 100

Furia Rubel Team Members Recognized for Leadership in Legal Strategy and Consulting by Lawdragon Global 100

Law firm marketing and public relations professionals Gina Rubel and Jennifer Simpson Carr named among top 100 experts worldwide

May 2025

Are Some Law Firms That Settled With Trump Getting the Cold Shoulder From Legal Departments? [The American Lawyer Quotes Gina Rubel]

Are Some Law Firms That Settled With Trump Getting the Cold Shoulder From Legal Departments? [The American Lawyer Quotes Gina Rubel]

As some law firms strike deals with the Trump administration in order to avoid targeted attacks, some of their clients are taking their business elsewhere.

May 2025

Crisis communications: The role of data and analytics in law firm crisis management strategy [Published in Business of Law DIGEST]

Crisis communications: The role of data and analytics in law firm crisis management strategy [Published in Business of Law DIGEST]

Understanding the public conversation around an organization and the effectiveness of messaging is key to crisis communications. Data and analytics are vital tools when navigating a crisis and tailoring communications to the needs of any situation.

April 2025

Cut a Deal or File a Suit? Every Big Law Response to Trump Scrutiny Is a Blueprint- [The American Lawyer Quotes Gina Rubel]

Cut a Deal or File a Suit? Every Big Law Response to Trump Scrutiny Is a Blueprint- [The American Lawyer Quotes Gina Rubel]

Law firms that have been targeted by executive actions from the Trump administration are responding in a variety of ways.

March 2025

Is Perkins Coie’s Executive Order Fight a ‘Unique Branding Opportunity’? [The American Lawyer Quotes Gina Rubel]

Is Perkins Coie’s Executive Order Fight a ‘Unique Branding Opportunity’? [The American Lawyer Quotes Gina Rubel]

Law firm Perkins Coie, after being targeted by an executive order from the Trump administration for its past client work, is fighting back via a lawsuit and a public relations campaign.

March 2025

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