Reputation Crisis and What a Law Firm Can Do About It, Part I [Article]
Originally published by ALM’s Mid-Market Report and available for free with a 30-day trial subscription, Gina Rubel says “it’s not if, but when a reputation crisis will strike.”
In life and business, reputation is everything. It only takes one misstep to cause irreparable damage to a law firm and its attorneys. There are many situations that can create cause for a reputation crisis. Here are just a few:
- Law firm leader indiscretions
- Critical or negative news stories
- Legal malpractice claims
- Public conflict of interest controversies
- Harassment lawsuits
- Negative revenue reports
- Firm-wide layoffs
- Departure of a practice group and attorney-rainmakers with large books of business
- Cybersecurity data breaches
The article covers how to protect a law firm’s reputation and the six R’s of crisis management. Gina also interviews Sameer Somal, CFO of Blue Ocean Global Technology, which handles online reputation management for global organizations, and David Chaiken, a partner in the white collar and government Investigations practice of Troutman Sanders.
Read: Reputation Crisis and What a Law Firm Can Do About It, Part I
