Furia Rubel provides integrated public relations, media relations, and thought leadership services for Shipman & Goodwin, elevating attorney visibility, strengthening market positioning, and supporting strategic growth initiatives across key Northeast markets.
Shipman & Goodwin required a strategic communications partner to elevate its brand visibility, position attorneys as industry leaders, and support firm-wide growth initiatives in a highly competitive legal marketplace. The firm needed consistent, high-impact media exposure and clear messaging that reinforced its client-first culture while supporting talent recruitment, retention, and geographic expansion.
Furia Rubel partnered with firm leadership to develop and execute a proactive public relations and media relations strategy focused on executive visibility, attorney thought leadership, and coordinated internal and external communications. This approach ensured Shipman & Goodwin’s growth was clearly articulated, credible, and aligned with the firm’s long-term business objectives.
1,010+
Media Clips
195.1 Million
Total Online & Print Audience
$4.7 M+
Advertising Value Equivalency
Furia Rubel delivered a comprehensive public relations and strategic communications program for Shipman & Goodwin designed to elevate brand visibility, position firm leadership as industry thought leaders, and support strategic growth initiatives.
Key deliverables included proactive media relations and earned media placement in top-tier legal, business, and national outlets; executive and attorney thought leadership development through panel placements and industry speaking opportunities; and coordinated internal and external communications to support firm expansion across the Northeast.
The engagement also included content development and creative support, featuring branded visual assets, media coverage displays across digital and print formats, and multimedia content to amplify visibility across platforms. Measurement and reporting tracked earned media performance, audience reach, and advertising value equivalency to demonstrate impact and inform ongoing strategy.
Furia Rubel placed Shipman & Goodwin LLP Managing Partner Leander Dolphin on a panel session titled, “Face to Face: Relationship Perspectives of General Counsel and Managing Partners” at Thompson Reuters’ 31st Annual Marketing Partner Forum in Amelia Island, Florida.
Furia Rubel placed Shipman & Goodwin LLP Partner Marc Lombardi on a panel titled “Trends in Global Data Privacy Laws and Enforcement” at ALM’s Legalweek 2024 in New York, NY.
