The Law Entrepreneur Podcast: Making the Most of Marketing Through Integrated Public Relations with Gina Rubel
The Law Entrepreneur podcast, produced by Washington, DC, estate attorney, Neil Tyra, hosts law firm PR expert, Gina Rubel, who discusses “Making the Most of Marketing Through Integrated Public Relations.” The program explores a holistic, integrated approach to marketing your law firm that goes way beyond branding.
Gina Rubel is the founder and CEO of Furia Rubel Communications, Inc., a company that stands apart by focusing on integrated public relations, media management, and crisis communications. A published author and expert in the field, Gina Rubel is the person law firm leaders call for high-stakes public relations, crisis planning, and incident-response support including high profile litigation media relations.
During the program Neil Tyra and Gina Rubel discuss tips and resources that fit all size law firms. Topics include discovering your marketing message, taking law firm public relations beyond the press release, utilizing media relations for small and mid-size law firms, determining how to get involved in corporate social responsibility and community programs in a way that makes sense to the lawyer, and how to leverage your participation in conferences and when presenting CLEs.
An attorney entrepreneur and law firm PR expert, Gina leads Furia Rubel Communications, Inc., an agency supporting law firm growth through integrated legal marketing, public relations, and content marketing.
About The Law Entrepreneur
According to Neil Tyra, he started The Law Entrepreneur because “Law school didn’t teach us how to start our practices the right way so we could scale them into a thriving business.” He said, “We didn’t learn how to make sure that our businesses would meet our financial goals and provide the type of lifestyle we deserve. After 10 years, I was fed up with struggling in my practice and decided to begin a journey to scaling a successful practice that would actually allow me to finally live the life I’ve always dreamed of.”
Tyra invites attorneys and other professional service entrepreneurs to listen in on the conversations he has “with some of the most successful solo and small firm practitioners along with leading business entrepreneurs and share how I am implementing what I am learning. All with the goal of helping you take control of your practice, and your life.”
- Learn more at furiarubel.com
- Connect with Gina: LinkedIn | Twitter | Gina [at] furiarubel.com
- Subscribe to Furia Rubel’s Newsletter
- Read: “10 tips for getting the most out of conference networking post-attendance”
- Find Gina’s book on Amazon: “Everyday Public Relations for Lawyers: A No Nonsense Strategic PR Guide”