All the questions we are asked about strategic marketing, public relations and social media are answered on our blog. If you have a burning question and you don’t find the answer on our site, be sure to let us know.
True brevity on Twitter may be a thing of the past. After testing a 280 character limit in September, Twitter has launched an extended character count globally.
November 2017
November has arrived and with Halloween in the rearview mirror, the road to Thanksgiving and the holidays beyond begins to speed up. Thoughts of gifting to others abounds and before you know it, the office holiday party is next week.
November 2017
It was an impassioned cry for help from a legal marketer drowning in the deluge of awards programs and announcements going out to lawyers and law firms across the country. Legal awards programs are revenue drivers for the companies that sponsor them. And with money on the line, more and more awards programs are springing up all the time.
October 2017
Since legal marketers embrace new technologies and solutions enthusiastically, here are a few excellent articles and presentations worth digesting if you are looking to grow your law firm or your personal book of business.
October 2017
We are pleased to have guest blogger Jennifer Simpson Carr, Business Development Manager at Lowenstein Sandler, share her strategic and actionable key themes from the LMA Southeast Conference.
September 2017
I attended the Lehigh Valley Women’s Summit, a one-day conference presented by the Lehigh Valley Chamber of Commerce, the Women’s Leadership Council of the United Way and Cedar Crest College. The event offers the chance to network with the women movers and shakers of the Allentown, Bethlehem and Easton area and all regions in between with speakers, breakout sessions, and vendors for business and personal services.
September 2017
In a recent letter to his staff, Amazon CEO Jeff Bezos outlines the proverbial “Day 1” landscape, while warning against the complacence of “Day 2.” In Bezos’ view, a company never can stop being a start-up. He believes that company leaders always need to think as they did on the first day of their business.
August 2017
Tapping into the Millennial market is key for businesses today. Take a look at our 5 key tactics for marketing to Millennials.
August 2017
Big changes from Facebook have taken effect. In order to combat the ongoing spread of misinformation, Facebook has changed the way users can edit the previews of links that they post to the social media platform.
July 2017
What tools are you using for hashtag marketing research? Here are some useful and easy tips to determine if your hashtags are reaching the right audience.
July 2017
8 Leadership Tips to Help You ‘Manage Up’
