We are pleased to have guest blogger Jennifer Simpson Carr, Business Development Manager at Lowenstein Sandler, share her strategic and actionable key themes from the LMA Southeast Conference.
September 2017
I attended the Lehigh Valley Women’s Summit, a one-day conference presented by the Lehigh Valley Chamber of Commerce, the Women’s Leadership Council of the United Way and Cedar Crest College. The event offers the chance to network with the women movers and shakers of the Allentown, Bethlehem and Easton area and all regions in between with speakers, breakout sessions, and vendors for business and personal services.
September 2017
In a recent letter to his staff, Amazon CEO Jeff Bezos outlines the proverbial “Day 1” landscape, while warning against the complacence of “Day 2.” In Bezos’ view, a company never can stop being a start-up. He believes that company leaders always need to think as they did on the first day of their business.
August 2017
Tapping into the Millennial market is key for businesses today. Take a look at our 5 key tactics for marketing to Millennials.
August 2017
Big changes from Facebook have taken effect. In order to combat the ongoing spread of misinformation, Facebook has changed the way users can edit the previews of links that they post to the social media platform.
July 2017
What tools are you using for hashtag marketing research? Here are some useful and easy tips to determine if your hashtags are reaching the right audience.
July 2017
Technology has transformed business communication from email to internet. While written communication is often paperless, one piece of correspondence remains printed: the business card. And while it seems that it would be more advantageous to ping information between colleagues, it remains important to always carry a business card.
June 2017
When you are thinking about marketing and public relations in a world where people zoom by ads and content, it is a challenge to engage them successfully.
June 2017
In honor of our marketing and public relations agency’s 15th anniversary, the Furia Rubel team enjoyed a company retreat at the Newseum in Washington, DC.
May 2017
Among the many benefits of an effective social media presence with relevant and regular content is that it can boost resident loyalty and engagement for municipalities.
May 2017
