Website Project Management:  Things to Know Before You Start

Website Project Management: Things to Know Before You Start

Marketing teams are busy. Attorneys are focused on clients. Website projects require attention to detail, experience and focus. It is no wonder then, that many organizations struggle to get website redesign projects over the finish line. In this article, we’ll cover the steps in a website redesign process, some of the common hurdles, and how to overcome them.

April 2023

Five Law Practice Takeaways from Super Bowl LVII

Five Law Practice Takeaways from Super Bowl LVII

Super Bowl LVII provided four quarters of an action-packed, fast-paced sports battle and demonstrated some valuable legal marketing lessons you may have missed between the hot wings and seven-layer dip. Now it’s time to review the key takeaways that can help your law practice thrive like a champion.

February 2023

What is ChatGPT and why does it matter to public relations and marketing?

What is ChatGPT and why does it matter to public relations and marketing?

ChatGPT (Conversational Generative Pre-trained Transformer) is an application developed by OpenAI that is capable of generating human-like text. It is one of many such tools that have exploded onto the scene, and it is transforming everything from the way we write and teach, to the way we accomplish technical tasks.

February 2023

Media Terminology: The Language of Journalists

Media Terminology: The Language of Journalists

Media Terminology: The Language of Journalists   By Gina Rubel When conducting public relations, there is a great deal of lingo shared among journalists and public relations experts. Here is […]

June 2022