We all agreed that the [media] event [promoting our Cool Roof Technology] was great and the coverage was terrific. Thanks again.

~Alexandra Samuels, Manager of Civic and Philanthropic Affairs
Rohm and Haas

Furia Rubel Services

Strategic Planning

Furia Rubel has formulated a multi-faceted approach to strategic planning. Furia Rubel conducts an in-depth communications assessment with all of the client's key players. Through the assessment process, we are able to evaluate our client's current situation, goals and objectives, past successes, communications expectations, target audiences, and more. We then develop a comprehensive plan that will reach our client's objectives utilizing a myriad of integrated communications strategies and tactics that will get the job done.

  • Analytics Reports and Analysis
  • Best Practices Analysis
  • Brand Analysis / Development
  • Budget Analysis
  • Communications Assessment
  • Competitive Analysis
  • Content Marketing Development
  • Influencer Outreach Planning
  • Key Message Development
  • Market Research
  • Search Engine Placement
  • Share of Voice / Benchmarks
  • Strategic Counsel / Planning
  • S.W.O.T. Analysis
  • Target Audience Identification

Our Services:

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