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Furia Rubel's team of knowledgeable public relations professional are very dedicated and provided valuable insight for our firm on both a scheduled project and an impromptu one that needed their expertise. They were very easy to work with and always there, days, nights, and weekends when needed. They are very dependable and I would recommend their public relations and crisis communications services.
~Rhonda McDermott, Vice President of Marketing, Parente Randolph

Strategic Planning

Furia Rubel has formulated a multi-faceted approach to strategic planning. As a part of the client's team, Furia Rubel conducts an in-depth communications assessment with all of the client's key players. Through the assessment process, we are able to evaluate our client's current situation, goals and objectives, past successes, communications expectations, target audiences, and more. We then respond with a comprehensive plan that will reach our client's objectives utilizing a myriad of integrated communications strategies and tactics that will get the job done.

  • Best Practices Analysis
  • Brand Analysis / Development
  • Budget Analysis
  • Communications Assessment
  • Competitive Analysis
  • Content Marketing Development
  • Influencer Outreach Planning
  • Key Message Development
  • Market Research
  • Search Engine Placement
  • Share of Voice / Benchmarks
  • Strategic Counsel / Planning
  • Target Audience Identification

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