Attorneys who advertise usually look like ambulance chasers. On the other hand, attorneys who know how to use PR can look like stars. Simply put, Gina's book is the best I've seen for attorneys on public relations.
~Michael Port, Author of Book Yourself Solid and Beyond Booked Solid
EVERYDAY PUBLIC RELATIONS FOR LAWYERS
In today's competitive marketplace, attorneys can no longer afford to ignore the power of public relations. This straightforward and thorough guide covers everything that seasoned and new lawyers alike need to know about promoting themselves, their law firms and their practices. Everyday Public Relations for Lawyers provides hands-on advice on all aspects of public relations, from the do's and don'ts of media relations to controlling your message to harnessing the power of the Internet.
6 ESSENTIALS FOR SUCCESS IN BUSINESS AND LIFE
If you are ready to jump-start your career or are looking for a boost in your personal life (or both!), you have come to the right place. 6 Essentials for Success in Business and Life combines the proven strategies of a diverse group of industry-leading experts whose collective experience will help you define, pursue, and achieve your personal and professional goals. Within these pages, you will learn why the 6 Ps - passion, purpose, planning, promotion/PR, productivity, and presentations - are crucial ingredients of the recipe for your success in business and in life.