Rubel Shares “Everyday Public Relations for Lawyers” Tips in Audio Interview

Cole Silver has announced that his “Expert Audio Series” will be available in early 2008 at http://findcareersuccess.typepad.com/blog/. The purpose is to give lawyers access to marketing and career development experts from around the globe so that they can hear first hand the closely guarded secrets and powerful ideas to help them create a highly successful career. Authors, marketing gurus, practice development experts, law firm leaders, legal recruiters, career advisors, and anyone else who can help us with our legal careers will be interviewed and give us the freshest and best ideas to succeed easier, faster and in alignment with who we are and what we want to create out of our practice.

Gina Rubel is included in this audio series. Silver says, “Gina Rubel, Esquire, a communications expert, attorney and publicist, and owner of Furia Rubel Communications, Inc., a full-service public relations agency with a niche in legal communications, demonstrates how to use strategic planning and public relations to get the attention and visibility you serve.”

To listen to Rubel’s interview which discusses the advice she gives in her latest book, Everyday Public Relations for Lawyers, click here.

Imagine being with just a few of these accomplished experts...

• Harry Beckwith, one of the world's most respected business advisors, Harry has advised 23 Fortune 200 companies. His first book, Selling the Invisible, was named one of the top ten business and management books of all time. His subsequent bestsellers, The Invisible Touch and What Clients Love, brought his total sales worldwide to over 700,000 copies in 23 languages. A former lawyer, Harry brings his expertise to bear and helps guide you through the maze of the demanding clients and how to keep them coming back for more!

• Gerry Riskin, world renowned expert in law firm management and rainmaking. He is the founder of The Edge Group which topped the list as the most popular marketing consultants by major U.S. law firms. Gerry is also the author of ABA best seller The Successful Lawyer, and Practice Development: Creating the Marketing Mindset. Gerry, whose clients include some of the most prominent law firms in the world, will help you develop the mindset of rainmaker so you can enjoy the freedom and wealth you deserve.

• Jim Hassett, founder of LegalBizDev and author of Legal Business Development: A Step by Step Guide and The Legal Business Development Workbook, whose blog Legal Business Development was selected for Blawgworld 2007 as "one of the most influential legal blogs" will share with you his powerful insights into what really works in marketing legal services in today's highly competitive marketplace.

• Margaret Grisdela, author of "Courting Your Clients: The Essential Guide to Legal Marketing" helps you identify a systematic integrated approach to client acquisition, retention and expansion. She describes the tools necessary to keep you on track to become the best rainmaker you can be!

• Trey Rider, one of the country's premier legal marketing experts and publisher of the weekly Lawyer Marketing Alert shares with us his methods of dignified legal marketing through his educational based formulas.

• Richard S. Levick, Esquire, President & CEO of Levick Strategic Communications, LLC, author of Inside Outside: How Businesses Buy Legal Services and 365 Marketing Meditations, will guide you through his insights on how to handle hot issues and litigation, as well as how the plaintiff and defense bar can more effectively use the Internet.

• Stephen Seckler, is the managing Director of BCG Attorney Search, the largest legal recruiting firm in the US dedicated exclusively to placing top associates and partners in premier law firms. Steve also maintains a blog on career and marketing issues facing the legal community at Counsel to Counsel, an affiliate of the Law.Com Network. Steve has devoted his entire legal career to helping lawyers get the most from their careers and he’ll do the same for you by providing insights into the current market environment of large law firm recruiting and how you can make the most out of your law firm experiences.

• Kevin O'Keefe, Esquire, LexBlog President and founder, and a former trial lawyer, will walk you through the special circumstances and issues surrounding legal blogs and how to utilize them for your maximum benefit and profitability.

• Michael P. Downey, Partner in the law firm of Hinshaw & Culbertson LLP and a national expert in law firm practice management and ethics, will discuss his powerful ideas on how to market your practice in an ethical manner so you stay out of trouble!

• Hindi Greenberg, former lawyer and author of the best selling, The Lawyer's Career Change Handbook, and co-author of Beyond L.A. Law: Break the Traditional "Lawyer" Mold, helps guide us through dynamic career ideas and alternatives for today's stressed out lawyers.

• Monica Goebel, Esquire, former managing partner of the Phoenix office of Steptoe and Johnson LLP and now an expert legal marketing coach with ClientFocus, shares her 20 years of legal and marketing experience to demonstrate how to find the time to market your services…and enjoy the process!

• Arnie Herz, author of Legal Sanity, and sought-after speaker who has inspired and trained over 3,000 lawyers and executives to master the art of relationships will share with you his insightful ideas to empower you to achieve unparalleled career and personal success.

• Peter Rouse, is principal of the UK based consulting company Advizory and author of the ABA published book Every Relationship Matters. Peter’s background as a lawyer with over 20 years' practice experience including founding an international firm will show you how to use your relationships skills to drive even more success, not only to the bottom line, but also to your overall enjoyment of practicing law.

• Michael Port, called a "marketing guru" by the Wall Street Journal, Michael has lectured, trained, inspired, and provided coaching and consulting services to over 20,000 business owners in the last two years alone. As a speaker, he has headlined events with leaders like Tim Sanders, Carly Fiorina, and Tony Robbins. Michael is the author of the national bestselling Book Yourself Solid and will share with you his unique way to deliver legal services in a highly effective and innovative way.

• Deborah McMurray, CEO of Content Pilot LLC, and Fellow of the College of Law Practice Management, advises law firms on strategic marketing. Deborah is also the co-author of Lawyer's Guide to Marketing on the Internet, as well as the Lawyer's Guide to Marketing your Practice. Deborah will show you how to create and develop strategy-driven law firm Web sites that really work!

• Marci Shunk, principal with The BTI Consulting Group oversees the survey of top executives on client needs including almost 800 General Counsels. Marci provides strategic consulting to some of the world's largest law firms and she'll outline the key activities and ideas that drive lasting transactional relationships.

• Ivan Misner, Ph.D. Founder and Chairman if BNI, the largest business networking organization in the world and called the Father of Modern Networking and author of many books, shares his insights on how to implement a word of mouth marketing strategy leading you to sizzling career success.

• Henry Harlow, Founder and CEO of Law Firm Marketing Coach, LLC, has over 40 years of experience as a business coach and trainer. Henry has helped hundreds of attorneys increase their revenues while reducing their work hours. Henry will show you how to work smarter, not harder!

• Dan Janel, member of the PR team that launched America Online, teaches Internet Marketing at Stanford and University of California Berkeley. Dan will guide you through the process of using your writing skills to become a recognized national expert in your area of the law.

• Lorna Riley, CSP, President of the American Training Association and author of 76 Ways to Build a Straight Referral Business is considered one of the elite productivity speakers in the country. Lorna will help you double your productivity and book of business using simple referral tactics and strategies.

• Joan Stewart, publisher of Publicyhound.com and former reporter for several newspapers, will teach you how to catch the attention of frazzled news directors, busy reporters and grumpy editors in an easy and fun way. Learn how to become the “go-to” person for the media and get the visibility and creditability you deserve!

• Rebecca Morgan, what do Oprah, 60 Minutes, the Wall Street Journal, USA Today and National Public Radio have in common? They've all featured Rebecca Morgan's expertise! She shares with you powerful ideas on how to use tele-seminars as an effective tool to get and keep more clients in an easy and informed way.

• C. J. Hayden, author of Get Clients Now!, Get Hired Now! will share her secrets to a “systematic” approach to selling professional services so it will be easy for you to follow a well thought out plan converting prospects into new clients.

• Lynn Waymon, author of Make Your Contacts Count: Networking Know-How for Business and Career Success knows what makes business contacts count. As a trainer for Fortune 100 companies, Lynn will help you get the most out of your contacts to massively expand your book of business

• Nancy Michaels, author of four books on marketing, including Off The Wall Marketing Ideas, How To Be A Big Fish In Any Pond, Media Madness, and A to Z to Visibility and who has spoken to more than 30,000 entrepreneurs on behalf of such clients as Office Depot, Merrill Lynch, and Fleet Bank shares her marketing ideas that will differentiate you in the crowded legal marketplace.

• Jill Griffin, has been teaching customer loyalty for almost 30 years. Dell, Microsoft, Ford, Subaru, Marriott, and HP have sought her solutions. Jill is the author of the best-seller, Customer Loyalty: How to Earn It, How to Keep It and she'll share with you her secrets to client retention and loyalty so that they never leave you!

• Susannah Gardner, author of Buzz Marketing with Blogs for Dummies and owner of Hop Studios, an internet marketing firm, helps guide through the world of online marketing and using blogs to create a positive buzz about you.

• Mike Schultz, Principal of the Wellesley Hill Group and Publisher of RainToday.com and a world-renowned expert in services marketing shows us “why clients buy” and will help you measure your marketing dollars to obtain a respectable ROI.

• Bob Potter, managing principal of RA Potter Advisors, a marketing strategy practice for professional service providers, and author of Winning In The Invisible Market: A Guide To Selling Professional Services In Turbulent Times, will share his ideas on “client differentiation” on how to get more clients faster and easier.

• Stephan Schiffman, Founder of DEI Sales Training Systems and author of Cold Calling Techniques: 20th Anniversary Edition: That Really Work as well as Make It Happen Before Lunch: 50 Cut-to-the-Chase Strategies for Getting the Business Results You Want, will guide you through effective use of the telephone to dramatically increase your book of business.

• Steve Van Yoder, journalist, and author of Get Slightly Famous draws from his vast experiences helping clients attract more business with less effort will show you how to get slightly famous!

• Ari Galper, creator of Unlock The Game™, and based out of Sydney, Australia, is a sought-after international speaker and trainer. Listen to Ari as he shares his deep understanding of human communication and how it can be maximized in the client attraction process.

• Stephanie Chandler, author of From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products, as well as founder of Pro Publishing Services, will show how to use newsletters to stay in front of your clients more effectively leading to up selling and increased revenues.

• Doug Jefferys, President of Public Speaking Skills.com, is one of the nation's premier public speaking trainers for top executives at many Fortune 500 companies. Doug is also the author of And Your Point Is? - How to Stop Killing Your Clients with PowerPoint Poisoning and Create Presentations that Provoke and Persuade. Listen as he helps you be the best public speaker you can be.